Privacy policy

Effective Date: 01 August 2026
Last Updated: 01 August 2026

1. Introduction

United Science Alliance (“USA”, “United Science Alliance”, “Company”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, disclose, transfer and protect personal information when you visit our website, use our mobile applications, purchase our products, subscribe to our services, communicate with us or otherwise interact with our business.

Our objective is to maintain transparency, protect user confidentiality and comply with applicable privacy and data protection laws in every jurisdiction where we operate.

This Privacy Policy applies to all services offered under United Science Alliance, including future brands, subsidiaries, affiliated companies, digital platforms, wellness programs, educational content, loyalty programs and related technologies unless a separate privacy notice specifically applies.

2. Our Commitment

Privacy and information security form an integral part of our business operations. We are committed to:

Respecting individual privacy
Collecting only information reasonably necessary for legitimate business purposes
Processing personal information lawfully, fairly and transparently
Maintaining appropriate technical and organizational security safeguards
Preventing unauthorized access, misuse, alteration, disclosure or destruction of personal information
Complying with applicable privacy legislation wherever our customers are located
Continuously improving our security and privacy practices

3. Scope of This Policy

This Privacy Policy applies to all interactions with United Science Alliance, including but not limited to:

Official website
Future mobile applications
Online store
Customer accounts
Product purchases
Subscription programs
Referral programs
Loyalty rewards
Customer support
Email communications
WhatsApp communications
SMS notifications
Telephone support
Live chat
Social media pages
Online contests
Surveys
Educational content
Events
Webinars
Promotional campaigns
Marketplace purchases where applicable
Distributor interactions
Influencer collaborations
Business partnerships

This Privacy Policy applies regardless of the device used, including desktops, laptops, tablets, smartphones, wearable devices, smart TVs or any future supported technologies.

4. Definitions

For the purposes of this Privacy Policy:

Account means a registered user profile created with USA.
Customer means any person purchasing, subscribing to or using our products or services.
Personal Information means any information that identifies or can reasonably identify an individual.
Sensitive Personal Information includes information relating to health, biometric data, financial information, government identification or other categories protected under applicable law.
Processing means collecting, recording, storing, organizing, analyzing, transmitting, using, modifying, deleting or otherwise handling personal information.
Cookies mean small data files stored on a user’s device.
Service Providers mean trusted third parties engaged by USA to support business operations.
Website refers to the official United Science Alliance website and any associated digital properties.

5. Who This Policy Applies To

This Privacy Policy applies to:

Website visitors
Customers
Prospective customers
Subscribers
Newsletter recipients
Loyalty members
Referral participants
Competition entrants
Influencers
Vendors
Distributors
Retail partners
Business representatives
Healthcare professionals interacting with our services
Visitors contacting customer support

6. Information We Collect

Depending on how you interact with USA, we may collect various categories of information.

Identity Information

Full name
Date of birth where required
Gender where voluntarily provided
Username
Customer ID
Membership ID

Contact Information

Email address
Mobile number
Telephone number
Billing address
Shipping address
Country
State
City
Postal code

Account Information

Login credentials
Password stored in encrypted form
Security preferences
Language preference
Communication preferences

Purchase Information

Products ordered
Quantity
Order history
Invoice information
Transaction history
Coupon usage
Subscription details

Payment Information

Payment processing is performed through authorized payment partners. Depending on the payment method used, limited payment-related information may be processed, including:

Transaction identifier
Payment confirmation
Payment status
Card type
UPI transaction reference
Wallet reference
Bank confirmation

USA does not intentionally store complete debit or credit card numbers unless required by law and protected using industry-standard security measures.

7. Health and Wellness Information

Certain services may involve voluntary disclosure of wellness-related information, including:

Fitness goals
Exercise habits
Nutrition preferences
Dietary restrictions
Allergies voluntarily disclosed
Supplement preferences
Lifestyle information
Product feedback

This information is collected solely to improve customer experience and product recommendations where appropriate. It is not intended to replace professional medical advice.

8. Device Information

We may automatically collect information regarding:

Device model
Operating system
Browser type
Browser version
Screen resolution
IP address
Device identifiers
Time zone
Language settings
Network information
Mobile carrier
Crash reports
Error logs

9. Website Usage Information

Whenever users access our website, we may automatically collect:

Pages visited
Time spent
Navigation path
Click activity
Product views
Search history within our website
Downloads
Scroll behavior
Referring website
Exit pages
Session duration

10. Location Information

Subject to applicable laws and user permissions, USA may collect:

Country
State
City
Approximate geographic location based on IP address
GPS location where expressly permitted

Location information helps improve:

Shipping calculation
Product availability
Tax calculations
Fraud prevention
Local language support
Customer support

11. Information Provided Voluntarily

Users may voluntarily submit information through:

Contact forms
Customer support
Product reviews
Surveys
Feedback forms
Email communication
WhatsApp communication
Social media interactions
Referral submissions
Event registrations
Careers page

Users should avoid submitting unnecessary sensitive personal information unless specifically requested for a legitimate purpose.

12. Information from Third Parties

We may receive information from trusted third parties, including:

Payment service providers
Delivery partners
Marketplace platforms
Social media platforms where users choose to connect accounts
Advertising partners
Analytics providers
Fraud prevention services
Customer relationship management systems
Authorized distributors
Business partners

Such information will be processed in accordance with this Privacy Policy and applicable law.

13. Cookies and Similar Technologies

USA uses cookies and similar technologies to improve functionality, security, performance and user experience. Cookies may include:

Essential Cookies — required for website operation, shopping cart functionality, user authentication, security and fraud prevention.

Functional Cookies — used to remember language, preferences, saved carts and login sessions.

Analytics Cookies — used to understand visitor behavior, website performance, product popularity and user engagement.

Marketing Cookies — used to measure campaign effectiveness, display relevant advertisements, limit repetitive advertisements and improve marketing performance.

Users may control cookies through their browser settings. Disabling certain cookies may affect website functionality.

14. How We Collect Information

Information may be collected through:

Direct user submissions
Website usage
Cookies
Mobile applications
Customer support interactions
Purchases
Subscription registrations
Referral programs
Promotional campaigns
Marketplace integrations
Third-party integrations
Business partnerships
Social media interactions
Customer surveys

15. Purposes of Collection

USA collects personal information for legitimate business purposes, including:

Creating customer accounts
Processing orders
Delivering products
Providing customer support
Improving website performance
Personalizing user experience
Sending order updates
Processing refunds
Managing subscriptions
Operating loyalty programs
Preventing fraud
Detecting security incidents
Complying with legal obligations
Maintaining business records
Conducting internal audits
Improving products
Conducting research and analytics
Responding to inquiries
Managing warranties
Communicating service updates
Measuring customer satisfaction

16. Legal Basis for Processing

Where required by applicable law, USA processes personal information based on one or more lawful grounds, including:

Your consent
Performance of a contract
Compliance with legal obligations
Protection of vital interests
Legitimate business interests that are not overridden by your rights
Compliance with applicable regulatory requirements

Where consent is the legal basis for processing, you may withdraw your consent at any time, subject to legal or contractual restrictions.

17. How We Use Your Personal Information

USA processes personal information only for legitimate business purposes and in accordance with applicable privacy laws. We may use your personal information to:

Create and manage your customer account
Verify your identity
Process and fulfill product orders
Process payments
Deliver products and services
Provide invoices and receipts
Respond to customer support requests
Manage subscriptions
Process warranty requests
Process returns, replacements and refunds
Improve website performance
Improve customer experience
Personalize product recommendations
Conduct internal business analytics
Develop new products and services
Improve existing products
Conduct quality assurance
Prevent fraud and unauthorized activities
Protect our systems and infrastructure
Comply with legal obligations
Respond to law enforcement requests where legally required
Resolve disputes
Enforce our Terms and Conditions
Conduct audits
Improve business operations
Measure customer satisfaction
Send important service notifications
Conduct research and innovation
Protect intellectual property
Protect customer accounts
Detect suspicious activities
Improve website security

18. Personalized Recommendations

USA may analyze customer preferences to recommend products, bundles, educational content and wellness resources. Recommendations may be based upon:

Previous purchases
Product interests
Browsing behaviour
Search history
Shopping cart activity
Subscription history
Customer preferences
Product reviews
Customer feedback
Geographic location
Language preferences

Personalized recommendations are intended only to improve customer experience and shall not be interpreted as medical advice.

19. Artificial Intelligence and Automated Technologies

USA may use Artificial Intelligence, machine learning and automated technologies to improve customer experience. Such technologies may assist in:

Product recommendations
Customer support
Website personalization
Frequently asked questions
Content recommendations
Fraud detection
Security monitoring
Business analytics
Inventory forecasting
Demand prediction
Customer service automation
Language translation
Search optimization

Automated technologies are designed to assist our services and do not replace professional medical, nutritional or healthcare advice.

20. Marketing Communications

USA may communicate with customers regarding:

Order confirmations
Shipping updates
Delivery notifications
Product launches
Promotional campaigns
Discounts
Educational newsletters
Wellness articles
Event invitations
Product recalls
Safety notices
Company announcements

Marketing communications may be delivered through email, SMS, WhatsApp, mobile application notifications, telephone calls where permitted and social media communications.

Customers may unsubscribe from promotional communications at any time using the unsubscribe option provided or by contacting our customer support team. Operational communications relating to purchases, legal notices and account security cannot always be disabled.

21. Analytics

USA uses analytics tools to understand how customers interact with our digital platforms. Analytics information helps us:

Improve website speed
Improve website usability
Identify technical issues
Understand customer behaviour
Improve product pages
Improve checkout experience
Improve customer satisfaction
Measure marketing effectiveness
Improve customer retention
Develop new features

Analytics information is generally aggregated wherever reasonably possible.

22. Cookies Management

Customers may choose whether to accept cookies. Most web browsers allow users to delete cookies, block cookies, receive cookie notifications, restrict third-party cookies and disable tracking technologies.

Disabling cookies may affect login functionality, shopping cart, saved preferences, website personalization and the checkout experience.

23. Social Media Interactions

USA maintains official profiles on various social media platforms. When customers interact with our official pages, certain information may become available to USA depending upon the privacy settings selected by the customer and the policies of the respective platform. This may include public profile information, comments, reviews, messages, reactions, shared content, username and profile photograph.

Users should review the privacy policies of respective social media platforms before sharing information.

24. Customer Reviews

Customers may voluntarily publish reviews regarding USA products. Published reviews may include name, initials, city, rating, product photographs voluntarily uploaded and written comments.

USA reserves the right to moderate reviews that are misleading, contain abusive language, promote illegal activities, infringe intellectual property rights, contain confidential information or violate applicable laws.

25. Referral Programs

Where USA offers referral programs, participants may voluntarily submit a friend’s name, email address and mobile number. Customers should obtain appropriate permission before providing another individual’s personal information. Referral information shall only be used for the intended referral program.

26. Loyalty Programs

Customers participating in USA loyalty programs may have information collected relating to membership number, reward points, purchase history, redemption history, referral history, promotional participation and membership tier. This information is used solely for administration of the loyalty program.

27. Subscription Services

Customers enrolled in subscription services may have information processed relating to renewal dates, subscription frequency, preferred products, shipping schedules, billing information and subscription status. Customers may modify or cancel subscriptions in accordance with applicable subscription terms.

28. Marketplace Purchases

Where USA products are purchased through third-party marketplaces, certain customer information may be shared with USA by the marketplace in accordance with its policies. Such information may include order number, product purchased, delivery status, customer feedback, return requests and warranty claims.

USA does not control the privacy practices of third-party marketplaces. Customers should review the privacy policies of those marketplaces independently.

29. Customer Support

When contacting customer support, USA may record information relating to customer enquiries, complaint details, support history, product issues, warranty information, communication preferences and resolution history.

Telephone conversations may be recorded for quality assurance, training and security purposes where permitted by law.

30. Business Communications

USA may collect business contact information relating to vendors, suppliers, distributors, retailers, healthcare professionals, business partners, consultants and service providers. Business information is processed solely for commercial and contractual purposes.

31. Research and Product Development

USA may use anonymized and aggregated information for scientific research, market research, product development, quality improvement, consumer behaviour analysis, innovation and business intelligence. Information used for research is processed wherever possible in a manner that does not directly identify individual customers.

32. Data Minimization

USA follows the principle of data minimization. We strive to collect only personal information that is reasonably necessary to provide requested services, fulfil contractual obligations, meet legal requirements, improve customer experience and protect business operations. We do not intentionally collect excessive or unnecessary personal information.

33. Accuracy of Information

Customers are responsible for ensuring that the personal information they provide is accurate, complete and up to date. USA may request customers to update outdated information to maintain account accuracy and ensure proper service delivery.

34. Consent

By accessing our website, creating an account, purchasing products or otherwise interacting with USA, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use and processing of your personal information as described herein, to the extent permitted by applicable law.

Where consent is required by law, USA will obtain such consent before processing personal information for the relevant purpose.

35. Disclosure of Personal Information

USA values customer privacy and does not sell personal information for monetary consideration. We may disclose personal information only where necessary for legitimate business purposes, contractual obligations or legal compliance. Personal information may be shared with:

Payment processing partners
Logistics and courier companies
Warehousing partners
Cloud hosting providers
Customer relationship management providers
Information technology service providers
Website hosting providers
Analytics providers
Marketing service providers
Professional advisors
Auditors
Legal consultants
Government authorities where legally required
Regulatory authorities
Insurance providers
Fraud prevention agencies
Business partners involved in service delivery

All service providers are expected to implement appropriate security measures and process personal information only for authorized purposes.

36. International Data Transfers

USA may process or store personal information in countries other than the country in which the information was originally collected. Where international transfers occur, USA will implement reasonable safeguards to protect personal information in accordance with applicable privacy laws. These safeguards may include contractual data protection obligations, security controls, encryption, access controls, confidentiality obligations and applicable international transfer mechanisms.

37. Data Security

Protecting customer information is a core responsibility of USA. We implement appropriate administrative, technical and physical safeguards designed to protect personal information against accidental loss, unauthorized access, misuse, disclosure, alteration or destruction. Security measures may include:

SSL/TLS encryption
Encrypted databases where appropriate
Secure payment processing
Multi-factor authentication for administrative access where applicable
Role-based access controls
Password protection
Firewall protection
Network monitoring
Security logging
Malware protection
Vulnerability assessments
Periodic security reviews
Backup and disaster recovery procedures

Although we implement reasonable safeguards, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.

38. Data Retention

USA retains personal information only for as long as reasonably necessary to provide products and services, fulfil contractual obligations, comply with applicable laws, resolve disputes, enforce agreements, maintain business records and meet tax and accounting requirements.

When personal information is no longer required, it will be securely deleted, anonymized or destroyed in accordance with our internal retention procedures and applicable law.

39. User Rights

Subject to applicable law, users may have the following rights:

Right to access personal information
Right to obtain a copy of personal information
Right to correct inaccurate information
Right to update incomplete information
Right to request deletion of personal information
Right to restrict processing
Right to object to certain processing activities
Right to withdraw consent where consent is the legal basis
Right to data portability where applicable
Right to lodge a complaint with the relevant supervisory authority

USA will respond to valid requests within the time period required by applicable law.

40. Account Management

Customers may manage their account by updating profile information, changing passwords, managing communication preferences, reviewing order history, managing subscriptions, updating delivery addresses and requesting account closure. Customers remain responsible for maintaining the confidentiality of their account credentials.

41. Account Deletion

Customers may request deletion of their account by contacting USA. Following verification of identity, USA will process deletion requests subject to legal obligations, tax requirements, fraud prevention, warranty obligations, pending transactions and outstanding disputes. Certain information may be retained where required by applicable law.

42. Children’s Privacy

USA products and services are intended for adults unless specifically stated otherwise. We do not knowingly collect personal information directly from children in violation of applicable law. If we become aware that personal information relating to a child has been collected without appropriate authorization where required, we will take reasonable steps to delete such information.

Parents or legal guardians who believe a child has submitted personal information should contact USA immediately.

43. Health Information Disclaimer

USA products are intended to support general wellness and are not intended to diagnose, treat, cure or prevent any disease unless specifically approved under applicable law.

Information voluntarily provided by customers regarding health, nutrition or fitness is used only for customer service, personalization or product improvement where applicable. Customers should consult qualified healthcare professionals before making decisions regarding supplements, nutrition or medical treatment.

44. Third-Party Websites

Our website may contain links to third-party websites, applications or services. USA does not control and is not responsible for the privacy practices, content or security of third-party websites. Users should review the privacy policies of third-party websites before providing personal information.

45. Fraud Prevention

USA may process personal information to detect fraudulent transactions, prevent unauthorized account access, verify identity, protect customers, investigate suspicious activities, protect business assets, prevent payment fraud and maintain platform security. Where appropriate, suspicious transactions may be reviewed manually or through automated security systems.

46. Business Transfers

If USA undergoes a merger, acquisition, restructuring, investment, financing, joint venture, sale of assets or other business transaction, personal information may be transferred as part of that transaction, subject to applicable law. The receiving entity will remain responsible for protecting personal information in accordance with this Privacy Policy or an updated privacy notice provided to users.

47. Changes to This Privacy Policy

USA may update this Privacy Policy periodically to reflect changes in applicable laws, business developments, new services, new technologies, security improvements and operational changes. Updated versions will be published on the official website.

Continued use of USA products or services after publication of an updated Privacy Policy constitutes acceptance of the revised policy to the extent permitted by law.

48. Contact Us

Questions regarding this Privacy Policy or privacy practices may be directed to:

United Science Alliance (USA)
Email: privacy@myusa.life
Support Email: support@myusa.life
Website: www.myusa.life

Corporate Office
United Science Alliance (USA)
H. No. 2-66/5/B/C/40 (Part), Plot No. 40, Sy. Nos. 2/P & 3/P,
Mega Hills, Beside Panchakattu Dosa, 100 Feet Road,
Madhapur, Serilingampally Mandal, Hyderabad, Telangana 500081, India

49. Grievance Officer

In accordance with applicable Indian laws, customers may contact the designated Grievance Officer for privacy-related complaints or requests.

Name: To Be Appointed
Email: grievance@myusa.life
Address: United Science Alliance Corporate Office, Hyderabad, Telangana, India

USA will acknowledge and address grievances within the timelines prescribed by applicable law.

50. Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the laws applicable to United Science Alliance’s operations, unless otherwise required by mandatory consumer or data protection laws of the user’s jurisdiction.

Where legally permissible, disputes arising from this Privacy Policy shall be subject to the exclusive jurisdiction of the competent courts having jurisdiction over the registered office of United Science Alliance.

51. Entire Privacy Policy

This Privacy Policy constitutes the complete privacy statement governing the collection, use, disclosure, storage and protection of personal information by United Science Alliance unless supplemented by a separate policy applicable to a specific product or service.

If any provision of this Privacy Policy is determined to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

By accessing our website, purchasing our products or using our services, you acknowledge that you have read, understood and agreed to this Privacy Policy.

52. California Privacy Rights (CCPA/CPRA)

If you are a resident of California, you may have certain privacy rights under applicable California privacy laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), subject to applicable exceptions. Depending on applicable law, you may have the right to:

Know what categories of personal information USA collects
Know the sources from which personal information is collected
Know the business purposes for collecting or using personal information
Know the categories of third parties with whom information is shared
Request access to personal information
Request deletion of eligible personal information
Request correction of inaccurate personal information
Limit the use of certain sensitive personal information where applicable
Not be discriminated against for exercising privacy rights

USA will respond to verified requests in accordance with applicable law.

53. European Union GDPR Rights

If the General Data Protection Regulation (GDPR) applies to you, you may have additional rights including:

Right to be informed
Right of access
Right to rectification
Right to erasure
Right to restriction of processing
Right to data portability
Right to object
Rights relating to automated decision-making where applicable

USA will process requests in accordance with GDPR and other applicable European data protection laws.

54. United Kingdom GDPR

Individuals located in the United Kingdom may exercise privacy rights available under the UK GDPR and the Data Protection Act 2018 where applicable. USA will process such requests in accordance with applicable UK data protection requirements.

55. India Digital Personal Data Protection Act

Where applicable, USA processes Digital Personal Data in accordance with India’s Digital Personal Data Protection Act, 2023 and any related rules or amendments. USA is committed to:

Processing personal data for lawful purposes
Providing transparent privacy notices
Implementing reasonable security safeguards
Respecting applicable data principal rights
Responding to lawful requests
Reporting personal data breaches where legally required

56. Cross-Border Compliance

USA intends to serve customers across multiple countries. Accordingly, USA seeks to align its privacy practices with internationally recognized privacy principles including lawfulness, fairness, transparency, purpose limitation, data minimization, accuracy, storage limitation, integrity, confidentiality and accountability.

Where local law provides greater protection than this Privacy Policy, USA will comply with the applicable legal requirements.

57. Security Incidents

Despite maintaining appropriate security safeguards, security incidents may occur. If USA becomes aware of a personal data breach that is likely to result in a significant risk to individuals where notification is legally required, USA will investigate the incident promptly, contain the incident, assess potential impact, notify affected individuals where legally required, notify regulators where required and implement corrective measures.

58. Business Continuity

USA maintains reasonable business continuity and disaster recovery measures designed to protect customer information, restore critical systems, minimize service disruption, maintain operational resilience and preserve essential business records.

59. Intellectual Property

All privacy notices, policies, website content, trademarks, logos, graphics, product names and related materials remain the intellectual property of United Science Alliance or their respective owners. Nothing contained within this Privacy Policy grants any license or ownership rights in such intellectual property except as expressly permitted by law.

60. Contact for Privacy Requests

Privacy-related requests may be submitted to:

Privacy Team, United Science Alliance (USA)
Email: privacy@myusa.life
Website: www.myusa.life

Corporate Office
H. No. 2-66/5/B/C/40 (Part), Plot No. 40, Sy. Nos. 2/P & 3/P,
Mega Hills, Beside Panchakattu Dosa, 100 Feet Road,
Madhapur, Serilingampally Mandal, Hyderabad, Telangana 500081, India

61. Severability

If any provision of this Privacy Policy is determined by a court or competent authority to be invalid, illegal or unenforceable, the remaining provisions shall remain valid and enforceable to the fullest extent permitted by law.

62. No Waiver

Failure by USA to enforce any provision of this Privacy Policy shall not constitute a waiver of any right or provision.

63. Language

This Privacy Policy is published in English. If translated into another language for convenience, the English version shall prevail to the extent permitted by applicable law in the event of any inconsistency.

64. Effective Date

Effective Date: 01 August 2026. Last Updated: 01 August 2026. This Privacy Policy remains in effect until revised or replaced by United Science Alliance.

65. Acceptance of This Privacy Policy

By accessing, browsing or using the United Science Alliance website, purchasing products, creating an account or using any USA service, you acknowledge that you have read, understood and agreed to this Privacy Policy. If you do not agree with this Privacy Policy, you should discontinue use of the applicable services.

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